Iron Man 3
The opening shot is a long shot of the sun setting; straight
away we have upaced beats creating tension and suspense for the audience. From
the sun set we can connote this is a countdown for when the drama begins which
also helps with the tense atmosphere. We fade in and out of black giving the
character that is known as Iron Man most prevalence which is effective because
they want the audience to be engaged with him the most. The voiceover of his
deep voice telling his background story is effective in telling the audience
who he is making them feel like they are more involved in the movie. He then
says “and I occasionally save the world”, the way he adds this on at the end
gives of a humorous scent of the movie, with a long shot of him flying in the
air in his high gadget suit. The audience already like who he is and has been
shown what he does is for his girlfriend. We then get a close up of his face
looking anxious and distressed, as soon as he says “so why can’t I sleep?” the
movie becomes louder and faster, we cut through shots of a comic magazines
which relates to the fact that this film is an action and gives off that
traditional cartoon atmosphere, this links in with the recognisable name and
logo of ‘MARVEL’.
With the agile music creating enough suspense we get an
establishing shot overlooking the city, we get the orange lit sky where the sun
is still setting continuing on from the countdown, this dominates the shot due
to the all the buildings etc. being shadowed. We seamlessly cut from this shot
to a tracking shot behind a man who we may infer is the president. This is
effective as we cannot see his face therefore creates a mystery in the trailer
which can add curiosity for the audience. As well as this he has soldiers all
both lined at his sides saluting him to infer he is high up and a powerful character.
We get a medium shot of Iron Man flying down and saluting this president,
insisting that the president is also a good guy as we know Iron Man plays the
role of a hero. We then get a close up of another mystery man wearing a cape
hooded over his face, he is shown to be quite creepy and ominous when shown in
low key lighting and only getting shots of the side of his face. We cut from
close ups to a long shot of an explosion taking place, affecting civilians, we
get a close up of this characters bare feet dragging along the ground with bit
form the explosion surrounding him including bodies. We then get a voice over
of what we can infer is this characters voice saying “ you don’t know I am,
you’ll never see me coming” suggesting that he is going to be their protagonist
and who iron man will have to face in future preferences. Throughout him saying
this we get a medium shot of the back of his face taking down his hood and
having a tattoo on the back of the neck, we can infer that this could symbolise
something and is normally used in action films to show they are a part of a
group.
From this we cut into a medium shot of an airplane, we hear
the diegetic sound of its speed getting the audiences adrenaline pumping and
adding to the non-diegetic sound giving a bigger emphasis as the sound has
increased to its maximum. This medium shot shows the side door flying off the
plane, leading to a seamless shot of passengers holding onto dear life and
being pulled out from the plane by the intense force. We then have the iron man
being bombarded by the news asking him “what are you going to do about these
attacks?” As he puts his head down and doesn’t say anything the audience could
get anxious to what could happen next as the trailer leaves it on a
cliff-hanger. For example, will he save the world? And will he win? This fear
of him not doing anything then increases for the audience as he exclaims things
are different and he needs to protect his beloved girlfriend. The romance in
this genre is effective as it then may appeal to a female audience but as well
as this it is alluring for the men, known as ‘The Male Gaze’ theory. We get a
medium shot of the female we see she wears dark red lipstick which increases
the sex appeal as we are drawn to her lips, linking in with the male gaze
theory.
We get a close up of the protagonist looking right in the
camera, giving direct address to the audience as he tells Iron Man this is the
last day of his life. From here on we get fast upaced shots, we close ups of
bombs exploding in his wardrobe, making the glass shatter, we get a close p of
a female being blown away by it. As a bomb hits each compartment we got a beat
which was effective as it implies that is the bombing sound and makes it much
more dramatic. We then get close ups of Iron Man rolling around on the floor
connecting to the bit of his suit, as he flings in the air the last piece to
fit is his face. Before the robotic mask goes on we see his face full of anger
and determination. From here the audience can see that Iron Man is going to
fight the protagonist, following the codes and conventions of an action genre.
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