Thursday 17 September 2015

Film Poster

Les Miserables

The girl nearly covers the whole photo, implying that she is a main character in this movie and allowing the audience just to focus on her in the foreground. Her deep blue enhanced eyes draw in the audience’s attention; eyes are a successful feature to entice the audience as it is very persuading towards the audience’s feelings. For example, her eyes which the editor has clearly enhanced to have that effect, connotes sadness but also creates that atmosphere of softness and courage. We get that sense of courage and determination by the direct address of the young character staring straight at us. This is effective as it would engage the audience making them feel like this girl is trying to tell them something. Our eyes then adjust to the whole of her face where we can tell by her facial expression that she is in misery and has had a lot of pain in her life. The audience may also be intrigued by the age of this girl as she looks very young and fragile. As well as this we can tell that she experienced a very struggling and challenging journey as she has dirt on her face, implying she does not have the facilities to wash which can relate to the theme of this film which was meant to be back in the war times.

The poster is slightly shadowed on the right side of her face; this can connote the darker times in her life whereas the gradient of the colour gets lighter can connote the positivity in her life. The way her hair is formed blowing over her face adds an eerie atmosphere and creates mystery. The black on the right hand side can connote death and danger and in general the dark gloomy colours helps set the tone of sadness and misery but also makes the young girl stand out with the light shining on her from the left angle. This is when enigmas would be added, who is she? What role does she play?

We then have the title ‘Les Miserable’ which is displayed big and bold in gold writing. The colour gold is effective when used in this poster as it stands out from the dark background as well as this the gold connotes success and triumph. And as we look at this poster we can imply that this film will be successful as Gold gives off that rich effect and makes it seem that this film will be high quality. As well as this the triumph links in as we have the slogan ‘fight, dream, hope, love’. This is successful as the single words creates a bigger emphasis affecting how the audience feel. These words can relate to being triumphal as it suggests you should be determined in life to succeed your goals. It is quite motivating to read and can suggest again that this film is going to be powerful and emotional therefore aimed towards a female audience. This can also be due to the word ‘love’ as females enjoy a romance in the movie. We then move on to the top of the poster which some of the actors names are displayed. Anne Hathaway is an actress in this movie therefore having her name on the poster is a unique selling point for the movie as it will widen the target audience by having Anne Hathaway fans as well as a musical genre fan base. We also have the other 3 which are recognised actors which will increase the popularity of the movie even more. At the bottom we have the release date which s successful they have on the poster as it tells the audience when to come and watch the movie. The fact I is released on Christmas day implies that it could be a film to go and see with your family as Christmas day is a day to spend with their families. It is a successful date to release the film as families will go and see it instead of staying indoors all day.

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